You've probably been hearing about it, but what exactly is inbound marketing and why should your small business start using it? 

Check out Part 1 of Chronicles of an Inbound Marketeer: An Inbound Beginning to Sales Acceleration Island for these answers.

This story answers questions including:

• What is inbound marketing?
  
• Why use inbound marketing?
• How can inbound marketing help my small business accelerate sales?
  

Follow Chief Outbound as he learns about inbound marketing and how it could help his community on A Step Behind Land.