Lead Generation + Lead Nurturing + Sales Execution for Small Business
EPOCH blog- everything marketing and sales alignment for small businesses


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Why Epoch?

ep⋅och               | ep-uhk, or ee-pok |

1. a period of time in history or a person's life, typically one marked by notable events or particular characteristics

·   the beginning of a distinctive period in the history of someone or something

2. a point of time distinguished by a particular event or state of affairs; a memorable date

About Teicko

Driven by my passion to see others succeed, I use my high energy, no nonsense style to help small businesses and entrepreneurs in achieving marketing and sales effectiveness beyond their wildest dreams.

Teicko Huber

I've Actually Read 'Em

Innovation Games book

Innovation Games: Creating Breakthrough Products Through Collaborative Play

Serious games provide an unparalleled platform for gaining insight into people, processes, systems, and structures. Oh, and they make business way more fun!

Courage: The Backbone of Leadership book

Courage: The Backbone of Leadership

Punk Marketing book

Punk Marketing

Rules of the Red Rubber Ball book

Rules of the Red Rubber Ball: Find and Sustain Your Life's Work [RULES OF THE RED RUBBER]

The Red Rubber Ball at Work book

The Red Rubber Ball at Work: Elevate Your Game Through the Hidden Power of Play [RED RUBBER BALL AT WORK]

Blue Ocean Strategy book

Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant

 

Make Wining a Habit is one of my favorite pragmatics reads about complex selling. 

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Competition can be Irrelevant for Small Business Owners

Posted by Teicko Huber on Mon, Mar 02, 2009 @ 04:15 PM
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Go where no man(woman) has gone before. So many of my clients and their advisors spend so much time focused on their competitors that they're playing in the space where no one else is playing. All too often they choose to go up against the competition because it is known.

I could say more, but I think the Blue Ocean Institute says it best. Watch this video clip and make sure you are finding your blue ocean space to help your small business grow sales. If you need help out-pacing the competition, check out www.focus2grow.com.

Focus To Grow is a SMarketing company, providing inbound marketing and sales execution services for b2b companies.

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